will go in depth about the process of branding, strategy, storytelling, and how a well crafted brand identity positively impacts every touchpoint that folks experience with your brand.
Andrew Reilley is a father, husband, entrepreneur, branding specialist, graphic designer, musician, and semi-pro pickle maker based in Lafayette, Louisiana. He is the Founder and Creative Director of Slash Creative,
a branding and design agency, specializing in brand strategy, web and identity design.
Andrew began his design career in Los Angeles (and in the back of a tour bus), writing and recording music, and travelling the world as a Universal Records recording artist. He began developing branding and design for fellow touring acts and other artists on the label. Working with Grammy nominated producers and A&R executives at labels such as Geffen, Universal and Atlantic Records, he developed a passion for crafting creative identities and designs that were unique and memorable.
Reilley received a BFA in Digital Art and Communications from LSU in 2012. After working in the agency world, he took his unique brand building experience from his music career and the technical knowledge learned from the traditional approach and built something different. In 2014, he founded Slash, which has grown to be an award-winning, internationally published creative agency working with clients like Indian Motorcycles, Coca-Cola, Nascar, MLB, Budweiser, LPB and more.
He has hosted a successful, bi-annual design conference, spoken and judged at Adobe events, and has directed a community growth project that has raised funds and painted 144 murals across the city with local artists.